About the exhibitor
Idea Company is a product design studio established in 1989.
In 1998, the ideaco brand was launched, offering uniquely designed everyday products in Japan. The brand’s values lie in smart revolutions of daily life, gaining a reputation for its “unprecedented designs that were not possible until now.”
Ideaco’s designs reflect traditional Japanese aesthetics, known for their minimalistic beauty without any additions or subtractions.
Alongside their simplicity, ideaco’s products are crafted for long-term durability, maintaining timeless appeal for their users.
About the products
Since its establishment, ideaco has dedicated itself to crafting minimal ware with simple, compact, and durable designs, driven by a desire to make and use products that minimise waste and environmental impact.
With a commitment to promoting simple, eco-friendly lifestyles, ideaco seeks to implement ideal business practices that connect lives across generations and beyond.
