Yamma Sangyo Inc. is an apparel company with an innovative business concept established in 2008 by designer Nana Yamazaki. Instead of mass-producing clothes at a factory, Yamazaki asked older people living close to the company to do the sewing work for her. YAMMA is now the main brand of the company.
Since 2009, Yamazaki is using Aizu-momen (Aizu-cotton) and at some point she had an epiphany: “We already work with seamstresses and tailors we know in person, why don’t we also use the local fabric produced by the local factory?” Since then, Yamma Sangyo mainly produces clothes made of locally manufactured Aizu-momen from the Harayama Orimono Factory which is one of the only two Aizu-momen companies that still exist in Japan. When the president of the factory Mr. Harayama passed away, Nana Yamazaki and the Harayama family created HARAPPA inc. to keep the existing family business running. Currently, all the processes except for the dyeing are once again carried out at the original textile factory and Harappa is now working on re-opening the dyeing facility in the near future.
Yamma Sangyo and HARAPPA will introduce scarves, bags and everyday clothes made of traditional Aizu-momen. Thanks to the wisdom of generations of local people living in the northern parts of Japan surrounded by mountains, this cotton fabric is made in such a way that it is cool in summer and warm in winter. The items are durable and made for daily use so that you can fully enjoy the characteristics of the material every day.
Along with the textiles of Yamma Sangyo and HARAPPA, ceramic tablewares will be shown by Utsuwa Shoken. Utsuwa Shoken is a gallery based in Kamakura showcasing the work of ceramic and porcelain artists. From this city, once the capital of Japan and now famous for its historic temples, they organize and supervise exhibitions throughout Japan. They have also published a number of books that illustrate the beauty of Japanese ceramics and their role in the quality of everyday life.